ProfitLed Podcast

6
Entrepreneurship #189

On Season 2, Melissa Kwan (Cofounder of eWebinar) and Todd Parmley (COO) relive their "Journey to $1M" ARR, bootstrapping eWebinar from day one. 

Each episode goes in depth into one major aspect of the journey, as Melissa and Todd share war stories, mistakes, and lessons learned as they grew the company to a million in annual recurring revenue, over a period of 36 months from product launch.

If you’re a bootstrapper who wants a window into the day-to-day lives of other scrappy bootstrappers navigating the realities of building a successful company – the good, the bad, and the ugly! – this podcast is for you.
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ProfitLed is a podcast by and for bootstrapped founders brave (or crazy) enough to grow their businesses to profitability without venture capital.

There’s so much content out there featuring VC-backed founders and the unicorns they ride. But everyone else? Not so much. 

ProfitLed is dedicated to sharing the hard-won experience of bootstrappers in order to inspire fellow bootstrapped entrepreneurs to grow their own businesses and propel themselves closer to the freedom they’re working so hard to achieve.


Presented by: eWebinar - https://ewebinar.com

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Recent Episodes
  • S2E27 The 12 Most Shocking Surprises on Our Way to $1M ARR
    Mar 25, 2025 – 46:53
  • S2E26 9 Most Important PLG Lessons Learned
    Mar 11, 2025 – 45:02
  • S2E25 What Lifestyle Business Means
    Feb 25, 2025 – 44:37
  • S2E24 5 Pricing Decisions that Turned Out to be Costly Mistakes
    Feb 11, 2025 – 46:02
  • S2E23 Why We Stayed Away from Enterprise
    Jan 28, 2025 – 57:25
  • S2E22 5 Wrong Hires that Ended Up Costing $450k
    Jan 14, 2025 – 58:12
  • S2E21 When Our Startup Became a Real Business
    Dec 10, 2024 – 43:12
  • S2E20 Social Selling and Personal Branding
    Nov 26, 2024 – 44:50
  • S2E19 12 $0 Marketing Strategies
    Nov 12, 2024 – 01:08:52
  • S2E18 The Customer is NOT Always Right
    Oct 29, 2024 – 48:25
  • S2E17 You Pay Peanuts, You Get Monkeys
    Oct 15, 2024 – 35:37
  • S2E16 Our $130k Mistake in Affiliate Marketing
    Sep 24, 2024 – 35:43
  • S2E15 How We Decided on Our Roadmap
    Sep 10, 2024 – 45:37
  • S2E14 10 Go-to-Market Strategies that Didn't Work
    Jul 30, 2024 – 34:14
  • S2E13 Owning SEO When Marketing Agencies Suck
    Jul 16, 2024 – 47:25
  • S2E12 Staying Super Duper Lean
    Jun 25, 2024 – 45:12
  • S2E11 Leveraging Customers to Sell Our Product
    Jun 11, 2024 – 41:01
  • S2E10 Importance of Founder-Led Sales
    May 28, 2024 – 58:40
  • S2E9 Product Launched, Now What?
    May 14, 2024 – 44:48
  • S2E8 Launching Our MVP and Converting 85% of Trials
    Apr 30, 2024 – 38:06
  • S2E7 Coming Up With Our Business Model and Price Point
    Apr 9, 2024 – 52:50
  • S2E6 Going from Idea to Product Launch in 16 Months
    Mar 26, 2024 – 49:38
  • S2E5 Recruiting a Top 1% Cofounder and CTO
    Mar 12, 2024 – 01:10:52
  • S2E4 Building a Founding Team with Limited Resources
    Feb 27, 2024 – 01:00:36
  • S2E3 Why Bootstrapping Over Venture Capital Funding
    Feb 13, 2024 – 01:02:18
  • S2E2 Picking 1 Idea Out of 1000
    Feb 13, 2024 – 58:35
  • S2E1 Welcome to Our Journey to $1M at eWebinar
    Feb 13, 2024 – 05:33
  • S1E15 The Route to Wealth and Freedom Nobody Talks About | Lloyed Lobo, Traction
    Jun 13, 2023 – 01:00:03
  • S1E14 How Hiring Through Dev Shops Work | Thomas Vervik, SeniorDev
    May 23, 2023 – 28:57
  • S1E13 How to Write Blogs that Actually Convert | Devesh Khanal, Grow and Convert
    May 9, 2023 – 01:00:40
  • S1E12 What They Don't Tell You About Raising Venture Capital | Greg Head, Practical Founders
    Apr 25, 2023 – 53:53
  • S1E11 Bootstrapping as a Non-Technical Solo Founder After a Failed VC Funded Startup | Amman Ahmed, MusicForPets
    Apr 11, 2023 – 34:34
  • Office Hours | Troy Munson, 2x Bootstrapped Founder
    Mar 28, 2023 – 37:44
  • S1E10 Post Acquisition Learnings After 12 Years Bootstrapping | Gavin Hammar, StoryPrompt
    Mar 14, 2023 – 47:55
  • S1E9 Achieving Life/Work Balance Through Intentional Life Design | Justin Welsh
    Feb 28, 2023 – 45:33
  • S1E8 Crafting Your Product Messaging with Your Best Customers | Aaron Krall, SaaS Growth Hacks
    Feb 14, 2023 – 46:02
  • S1E7 What are Software Patents and Do I Need Them?! | Alan Macek & Geoff Mowatt, DLA Piper
    Jan 23, 2023 – 46:33
  • S1E6 What's Non-Dilutive Capital and How to Qualify | Miguel Fernandez, Capchase
    Jan 10, 2023 – 45:47
  • Office Hours | Meaghan Burns, Dunyasi Ventures
    Nov 29, 2022 – 33:06
  • S1E5 How to Successfully Transition from Agency to Product Company | Tehsin Bhayani, AirMason
    Nov 15, 2022 – 01:01:50
  • S1E4 What It's Really Like Building a Venture Backed Startup | Zvi Band, Relatable
    Nov 15, 2022 – 42:39
  • S1E3 Why a Customer-Centric Sales Process is Your Competitive Advantage | Trevor Larson, Nectar
    Nov 15, 2022 – 47:40
  • S1E2 How to Consistently Earn Backlinks and Boost SEO Rankings | Farzad Rashidi, Respona
    Nov 15, 2022 – 55:38
  • S1E1 Intro: Bootstrapping vs Venture Capital - Why Bootstrapping is Better | Melissa Kwan, eWebinar
    Nov 8, 2022 – 17:49
Recent Reviews
  • cmoore0125
    Produced Just for me?
    You and Todd may have saved my life. I won't bore you with my story, but the topics in season 2 (which I have binged since just before Christmas) have literally felt like they were produced for me personally. Seriously, thank you!
  • Daviddfm
    Packed with startup lessons
    Season 2’’s journey to $1million is an interesting concept. Packed with relatable startup lessons from a “next door startup”. No frills, just reality of what it’s like to build a company day to day. Love this show!
  • Dog House Ranch
    Real World Expert Talking About the Real World
    I’ve followed Melissa’s podcast gusting appearances. She has never disappointed. Insightful comments drawn fro her real world experience. Her own podcast builds on this theme and, as a result, I recommend that your listen to every episode. Five Stars - James Hipkin
  • Farzad Rashidi
    One of a kind podcast
    Melissa is one of my favorite bootstrapped founders. I had the pleasure of coming on to the show as a guest, and I must say I was blown away by the quality of the podcast. The host of the podcast is a founder herself, and she asks insightful questions that enable the guests to share useful info. I highly recommend the podcast to any entrepreneur in the SaaS world.
  • Jojo on da radio
    An unusual and welcome take on building companies
    Melissa does a phenomenal job bringing punchy insights about how to build a company, in a way that is counterintuitive and against the grain. Her personal and professional stories, combined with contributions from guests, make this a must listen.
  • Alethea.Lai
    Excellent engaging content
    A fresh look at the many unsung heroes who fund start ups using less traditional routes, from a CEO who actually wants to share her insights on creating the company and life you want, on your own terms.
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