Unmade: media and marketing analysis

Media and marketing news with all the in-depth analysis, insight and context you need. Unmade offers industry news from an Australian perspective, from the founder of Mumbrella and the author of the best-selling book Media Unmade, Tim Burrowes

www.unmade.media

Clive Dickens on harnessing the AI opportunity as traditional jobs go away
Jun 4, 2025 – 27:48
Live from m360: The Unmade-Mumbrellacast crossover episode
May 29, 2025 – 38:24
Live at HumAIn: 'It's the garden of Eden with no weeds.' How AI is driving a second coming for chatbots
May 21, 2025 – 29:20
'We can sit around and shake our fists like blacksmiths in the 1900s, angry at cars': How creative Chas Bayfield is riding out AI
May 14, 2025 – 27:26
AI slop is putting brand trust at risk, warns Getty Images' creative head
May 4, 2025 – 22:33
'A love letter to the ridiculous and wonderful world of agencies': How Rob Mayhew went from adland to creator
Apr 16, 2025 – 25:34
How local media remains divided as audience trust evaporates
Apr 3, 2025 – 57:41
What's holding marketers back from AI?
Mar 27, 2025 – 31:54
Here comes Tubi
Mar 11, 2025 – 28:56
BotD: Live from Compass Auckland; Ooh Media finds momentum; yet another Clems rethink
Feb 24, 2025 – 45:57
'I love winning': Atomic 212 boss Barry O'Brien on staying hungry, and selling to Publicis
Feb 2, 2025 – 27:38
Live from Compass Melbourne: Can adland change for women?; get ready for rage; and 'dumb' cash giveaways in radio
Dec 18, 2024 – 54:16
StW: Hugh Marks and Matt Stanton firm up for ABC and Nine; Plus our 2024 verdict, and 2025 predictions
Dec 15, 2024 – 25:21
Live from Compass Adelaide: Fake CMOs; too many pitches and did Campaign Brief deserve the benefit of the doubt?; Vinyl buys Concrete Playground
Dec 11, 2024 – 52:27
StW: Omnicom set for Interpublic takeover; Should Nine sell its radio stations? Meta's designation decision approaches
Dec 8, 2024 – 24:24
Live from Compass Perth: Hard truths about the cost of career success; Why publishers are giving Google a free pass; raising the bar on WA's 'lazy' creativity
Dec 4, 2024 – 48:42
StW: Farewell The Monkeys; ACCC to muscle up against platforms; AI content theft;
Dec 1, 2024 – 18:18
Live from Compass Sydney: 'Weaponised procurement', tax-dodging platforms and the AI gold rush; SEN ready to play
Nov 27, 2024 – 45:37
StW: Remembering Lisa Ronson; High pressure day for SCA; Should Paramount buy Seven?
Nov 24, 2024 – 19:32
Live from Compass Brisbane: 'Best navigator wins', the looming war on social media, and saving television
Nov 20, 2024 – 56:06
StW: Kochie's Law, Bluesky's week, and Coke's AI Christmas ad
Nov 17, 2024 – 19:43
Live from Compass Hobart: Avoiding invisibility, a burnout epidemic and the foolishness of hustle culture
Nov 13, 2024 – 39:48
StW: AGMs, Upfronts, and the first podcast election
Nov 10, 2024 – 21:32
'The most powerful lobbyist in Canberra' Joe Aston on how Qantas featherbeds politicians to get its way
Nov 7, 2024 – 46:06
StW: The age of zero click arrives in Oz; Verdict on Myer's Christmas humbug ad; Nine chair faces fight for her seat
Nov 3, 2024 – 20:41
'I’m deeply concerned with the future of the open web' IAB Tech Lab boss Tony Katsur on why he worries about walled gardens
Oct 30, 2024 – 33:19
StW: Seven News boss rails against 'evil forces' summoned by Meta and co as lobbying intensifies
Oct 27, 2024 – 25:03
'It's been cathartic': Foxtel's Mark Frain on parting ways with the TV establishment; Compass Brisbane
Oct 23, 2024 – 32:01
StW: How Campaign Brief double glazed adland's glass ceiling; Rape claim at Nine
Oct 20, 2024 – 29:50
'We did kick the door down': Four Pillars Gin co-founder Matt Jones on growing a brand and a whole industry; Compass Sydney
Oct 16, 2024 – 35:56
StW: Campaign Brief 'misogyny'; AI brings back dead stars; Aldi overtakes disgraced rivals on brand trust
Oct 13, 2024 – 23:32
'We are approaching retail media 3.0': Lessons from REmade's leaders
Oct 9, 2024 – 41:29
The Unmakers: How Mercha is reshaping Australia's promo merchandise sector
Oct 3, 2024 – 31:03
StW: How will ACCC intervention hit retail media?; Succession for Bruce Gordon; More AI magic (and menace)
Sep 30, 2024 – 30:33
The accidental publisher: How Josh Simons ended up running Australia's fourth biggest ASX-listed publishing company
Sep 25, 2024 – 32:45
StW: Warburton's media move; LinkedIn scrapes; Telstra's ad blitz; sporting codes lobby against betting ad ban
Sep 22, 2024 – 21:07
'We don't see ourselves as a free to air business any more' - Rod Prosser on Paramount's evolution
Sep 16, 2024 – 34:08
StW: Nine moves on from the Sneesby era; Upfronts season: Independents Day and Paramount on stage
Sep 15, 2024 – 18:35
StW: Privacy postponed; Big fines for scam ads; New AI rules; Unpaid Disrupt Radio staff unready for startup 'rough and tumble'
Sep 9, 2024 – 28:27
StW: Earnings season rolls into Upfronts; Why 7am on Thursday is podcasting's golden hour
Sep 1, 2024 – 19:58
Bernard Salt on why the pursuit of lifestyle is the key to Australia's consumer psyche
Aug 28, 2024 – 36:46
StW: How agencies are screwing news media with lazy brand safety; Google's biggest AI search rival reveals ad plans
Aug 25, 2024 – 19:53
How Man of Many became more than whisky and watches
Aug 20, 2024 – 45:14
StW: Tech tax door cracks open; ABC's bold Media Watch move; Ooh Media reveals a down half
Aug 18, 2024 – 20:01
Foxtel's streaming boss Julian Ogrin on chasing 5m homes and winning the ad war
Aug 15, 2024 – 30:04
StW: Cosmo's return; Rumblings over Nine's Domain ownership, share buyback and move on Foxtel; the week in AI
Aug 11, 2024 – 25:40
'The loophole in democracy': Crikey boss Eric Beecher on the power of (mostly) unregulated media proprietors
Aug 7, 2024 – 36:04
StW: Labor backs off on betting ads; Rex regrets; and digital ad levy firms up
Aug 4, 2024 – 20:15
Live at HumAIn: AI Read The News Today, Oh Boy; and relief rally finally lifts Unmade Index back above 500 points
Jul 31, 2024 – 40:59
StW: Infinite Dial 2024; Strike begins to hit Nine's papers; the low nutrition AI content farms spool up
Jul 28, 2024 – 57:45